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Business Communication

Purple Cow : Transform Your Business by Being Remarkable

With an intriguing reference to the Purple Cow, Seth Godin has designed one of his classics in the field of business and marketing. When every company wishes to be the world leader in its stream, and businesses are investing billions in making this wish come true, Godin sets off to break the biggest myth surrounding […]

The High Performance Entrepreneur : Golden Rules for Success in Todays World

“Highly readable, crisply written inspirational reading for any new Indian entrepreneurƒ?? ƒ??Frontline Difficult though setting up a business is, becoming a high-performance entrepreneur is harder still. And yet, of the many thousands who try, there are those who go on to become successful; some even graduate to setting up companies that hold their own against […]

Innovators Solution: Creating and Sustaining Successful Growth (Hardcover) illustrated edition Edition

In the worldwide best seller The Innovators Dilemma, Clayton M. Christensen exposed a crushing paradox behind the failure of many industry leaders: By doing what good companies were supposed to do–focus on pleasing their most profitable customers–leaders were paving the way for their own demise. How? By ignoring disruptive technologies–new, cheaper innovations that initially target […]

JACK WELCH WITH SUZY WELCH WINNING

Winning, published in 2010, is a self-help management guide to help readers find answers to some of the most difficult questions of their professional lives. Winning starts off with an introduction, where Jack Welch says that the most commonly asked question is, What does it take to win? The first part of the book, Underneath […]

Why I am Paying More : Price Theory and Market Structure Made Simple

We go to a shop to buy a dress and wonder why there is a discount on rates every time there is an occasion. This book helps you understand why that is so by explaining the simple concept of demand and supply which is a basic and important part of economics. This book is crucial […]

Looptail : How One Company Changed the World by Reinventing Business

Bruce Tip is the founder of G Adventures, a successful travel adventure company. This book provides a first person insight to his own journey as an entrepreneur, the most unconventional techniques he uses to manage his employees. Each employee is given a chance to be a part of spontaneous decisions, thereby making them feel important […]

Men Of Steel

The author is a leading journalist in India. He wrote these profiles of 11 of the most recognized names representing big businesses in India. These profiles were written for the Mumbai edition of the Hindustan Times as part of the HT Leadership series. Men Of Steel contains sketches of 11 highly successful businessmen such as […]

LifeS A Game So Fix The Odds

This is a unique book that offers readers guarantees that they will be more liked by more people and as a result be more persuasive if they take on board some easy ƒ??can-use-todayƒ?? tips. It is based on 30 yearsƒ?? study of persuasion and influence by an expert in psychology and sales. It is anecdotal, […]

Saving Capitalism from the Capitalists

For nearly two centuries, scholars and politicians have debated the future of capitalism. In India, its critics have viewed it as intrinsically unstable, seeing signs of its collapse in every fall of the Mumbai stock market. Its supporters see it as the best way to allocate resources. In between are all those searching for a […]

Management Information Systems (8th Edition)

COMPETITIVE ADVANTAGE NATIONS

This text identifies the fundamental determinants of national competitive advantage in an industry, and how they work together to give international advantage.

The 48 Laws of Power

A moral, cunning, ruthless, and instructive, this piercing work distils three thousand years of the history of power into forty-eight well-explicated laws. As attention-grabbing in its design as it is in its content, this bold volume outlines the laws of power in their unvarnished essence, synthesizing the philosophies of Machiavelli, Sun-tzu, Carl von Clausewitz, and […]

Competitive Strategy: Techniques for Analyzing Industries and Competitors

This text unravels the rules that govern competition in business and turns them into powerful analytical tools to help management interpret market signals, forecast the direction of industry development, and position a company to compete more successfully

LEADING THE REVOLUTION

Gary Hamel, world-renowned business thinker and co-author of Competing for the Future, the book that set the management agenda for the 1990s, now brings us Leading the Revolution. An action plan-indeed, an incendiary device-for any company or individual intent on becoming and staying an industry revolutionary, this book will ignite the passions of entry-level assistants, […]